Learn How To Master Facebook Marketing

Facebook Success Summit 2012

I wanted to let you know that Social Media Examiner has announced its newest online summit. It is the Facebook Success Summit 2012Act now and save 50% (offer expires on Thursday, September 20, 2012).

This is a fully online conference designed to help your business quickly implement effective Facebook marketing strategies and tactics so you can gain more exposure, build a more loyal following and grow your business.

The lineup of instructors includes the world’s top Facebook marketing experts and authors such as:

  •  Mari Smith (co-author, Facebook Marketing),
  • Dave Kerpen (author, Likeable Social Media),
  • Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies),
  • John Haydon (co-author, Facebook Marketing for Dummies),
  • Brian Carter (author, The Like Economy),
  • Mark Schaefer (author, Return on Influence),
  • Chris Treadaway (co-author, Facebook Marketing),
  • Jesse Stay (author, Facebook Application Development for Dummies),
  • Andrea Vahl (co-author, Facebook Marketing All-In-One for Dummies),
  • Phyllis Khare (co-author, Facebook Marketing All-In-One for Dummies) and
  • Experts from Campbell’s Soup, Intel, 24 Hour Fitness and Autodesk.

JUST SO YOU KNOW —–

These events bring the best of physical conferences (great learning and networking) directly to your computer.

  •  This means no travel and none of the expenses you’d expect with most events.
  •  We spread the live event over four weeks (to accommodate your schedule) and
  •  You’d get all session recordings AND transcripts.
  •  And the cool part: These summits are very affordable!  You can get in on the 50%-off sale if you act now.

Here’s what Facebook Success Summit 2012 will cover:

  •  Facebook marketing strategy
  • Growing and managing a Facebook following
  • Generating leads and selling with Facebook
  • Newsfeed optimization, metrics and analytics
  • Facebook promotions and advertising
  • And much more!

Go here to see all the details.  . Get a free sample class from our last summit by clicking here and looking for the yellow box in the sidebar.

Remember,

 You can get in at half price if you register early.

This event does not require any travel.  You simply attend sessions and network with peers from the comfort of your home or office!!

REGISTER TODAY!

Advertisements

What Is Your Marketing Strategy?

David Meerman Scott“Imagine you’re the head of marketing at a theme park, and you’re charged with announcing a major new attraction.  What would you do?

 That’s how David Meerman Scott introduces this manual (ebook) he published in 2008.

 He goes on to share some of his insights on the power of viral marketing using resources that are (now) readily available to everyone.  These resources/tools include  free and informative Web content, a network of people to light the fire (a.k.a., “fire starters”, “rainmakers”), and links that make content sharing easy.  He explains how these relatively obvious tools become phenomenal in the mind and hands of the creative marketer.

 We can all tap into, and replicate the viral marketing success formula.

 CLICK HERE to get your free copy of this informative manual.

 

©Rachel Agheyisi, Report Content Writer, Report Content Writer’s Blog, 2012

Webinar News: 9 Small Businesses Doing Social Media Right

Are you looking for some creative social media marketing ideas for your small business?

Do you want to know how your peers are using social media?
Please join Michael Stelzner (founder, Social Media Examiner) on Tuesday, January 17th, in a live and FREE event called “9 Small Businesses Doing Social Media Right and What You Need to Know.”  See  http://bit.ly/yfwFUr

Michael will show you what smart small businesses are doing right with social media and what you need to know.

By attending this free online event you’ll discover innovative ways your peers are using social media (and leave with ton’s of ideas).
Please NOTE:  The free seats are limited to the first 1000 people.  Be sure to go here and secure your seat now before they’re gone: http://bit.ly/yfwFUr

To your success in 2012!

Adopting a Buyer-Focused Marketing Model

 It is no longer a secret that successful marketing needs content that serves the needs of a clear target  audience — content that is informative, timely, and sharply focused on the buyer’s agenda/journey.

There is a lot of information out there on how to develop and implement such a buyer-focused marketing strategy.  I recently attended a webinar given by Lauren Goldstein, the VP of Strategic Planning at Babcock & Jenkins, where she addressed some of the issues involved in creating/adopting a buyer-centric strategy.  I like the four steps she identified and thought I’d share them with you.

According to Lauren, a buyer-centric model prioritizes the buyer’s business challenges and the questions they need answered to make a purchase.  It is a move away from marketing strategies that focus on the seller’s priorities and sales pitch.  Specifically, she provides insights into these components:

 – Comprehending why audience insight is crucial

– Ensuring you know your buyer

– Gaining insight into key stages and content requirements of the buyer’s journey

– Planning a content strategy and roadmap

CLICK HERE for the video of the webinar.  It is 45 minutes long, but I’m sure you’d learn a thing or two to benefit  your content marketing efforts.