You’ve probably heard that content is key in tech marketing. There is certainly no shortage of anecdotal information. However, getting information directly from stakeholders is always preferred for credible decision-making. This is why, I am happy to share the findings of a recent survey prepared by Holger Schulze, founder of the B2B Technology Marketing Community on [...]
Filed under: Content Marketing, Survey Reports, Tech Marketing News, Types of Content | Tagged: B2B lead gen, B2B space, B2B tech marketing, content marketing, marketing strategy, white papers | Leave a Comment »
