Facebook Success Summit 2011

There’s a buzz about the web’s largest online marketing conference.  It’s the upcoming virtual Facebook Success Summit 2011. It’s a great opportunity to grow your business attract great customers and prospects, gain a unique competitive advantage, and measure your Facebook marketing results. It’s being put together by Michael Stelzner, founder of Social Media Examiner, who [...]

Adopting a Buyer-Focused Marketing Model

 It is no longer a secret that successful marketing needs content that serves the needs of a clear target  audience — content that is informative, timely, and sharply focused on the buyer’s agenda/journey. There is a lot of information out there on how to develop and implement such a buyer-focused marketing strategy.  I recently attended a [...]